Our Story

About FashionFitz – Women’s Fashion Boutique

woman's on high street shopping

Who We Are

FashionFitz is a modern online women’s fashion boutique focused on trend-led, wearable styles designed for everyday confidence. We curate stylish pieces that feel current without being overwhelming, making it easier to refresh your wardrobe with looks that work for real life.
Our collections are selected with versatility, comfort and value in mind — from statement outerwear and flattering dresses to effortless everyday essentials. We believe great style should feel accessible, wearable and easy to shop online.

Our Mission

FashionFitz is a modern online women’s fashion boutique focused on trend-led, wearable styles designed for everyday confidence. We curate stylish pieces that feel current without being overwhelming, making it easier to refresh your wardrobe with looks that work for real life.
Our collections are selected with versatility, comfort and value in mind — from statement outerwear and flattering dresses to effortless everyday essentials. We believe great style should feel accessible, wearable and easy to shop online.
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Best Seller

Apricot Leopard Knit Tank TopApricot Leopard Knit Tank Top
-26%

Apricot Leopard Knit Tank Top

£25.81 £18.99
  • S
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  • 100%Polyester
Flat lay of Women's Apricot Striped Bell Sleeve Jumper with accessories, showing full design and soft knit fabric. A stylish striped sweater for fall.Close-up of neckline on Women's Apricot Striped Bell Sleeve Jumper, featuring ribbed collar with black trim. Highlights quality knitwear details.
-45%

Apricot Striped Bell Sleeve Jumper

£54.92 £29.99
  • 1X
  • 2X
  • 3X
  • 4X
  • 52%Viscose+26%Polyester+22%Polyamide
Apricot Sequin Hooded Top - Night OutApricot Sequin Hooded Top - Night Out
-24%

Apricot Sequin Hooded Top - Night Out

£63.15 £47.99
  • S
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  • XL
  • Shell：95%Polyester+5%Elastane +Lining:100%Polyester
Floral Dresses Apricot / S / 100%Polyester Apricot Floral Summer Mini DressFloral Dresses Apricot Floral Summer Mini Dress

Apricot Floral Summer Mini Dress

£23.64
  • S
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  • 100%Polyester
Mini Dresses Sky Blue / S / 100%Viscose Abstract Rainbow Tiered Mini DressMini Dresses Abstract Rainbow Tiered Mini Dress

Abstract Rainbow Tiered Mini Dress

£31.01
  • S
  • M
  • L
  • XL
  • 100%Viscose

Spring Clearance Event: Save Up to 70%!

Last Chance! Extra 15%

End of Season Sale: Up to 50% Off

Spring Clearance Event: Save Up to 70%!

Last Chance! Extra 15%

End of Season Sale: Up to 50% Off

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