Plus Size Swimwear in the UK: Finding What Works for You
Shopping for swimwear can be one of fashion's more daunting experiences — but it doesn't have to be. The swimwear market for plus size and curvy women in the UK has expanded significantly in recent years, with more flattering cuts, supportive constructions, and confident designs than ever before. Whether you're heading to the coast, a poolside holiday, or an outdoor lido, here's how to find swimwear that makes you feel genuinely great.
Understanding Swimwear Cuts and What They Do
Not all swimwear cuts are created equal, and understanding what different styles are actually doing to the silhouette makes the whole experience of shopping much more straightforward.
- Ruched swimsuits: Ruching across the midsection is one of the most effective design tricks in plus size swimwear — it creates texture that breaks up the mid-section and draws the eye away from any area you'd prefer not to highlight. A ruched one-piece or two-piece is almost universally flattering for curvy figures.
- Underwired swimwear: For larger busts, underwired cups are essential for support and shape. A well-constructed underwired bikini top or swimsuit provides genuine support — not just coverage — throughout the day.
- High-waisted bikini bottoms: One of the most popular choices for curvy and plus size women, high-waisted bikini bottoms offer coverage and structure around the midsection while showing off the legs. The effect is similar to high-waisted denim — elongating and flattering at once.
- Wrap-style swimsuits and kaftans: A swimsuit with a built-in wrap or tie detail at the front creates a defined waist on any figure. Paired with a beach kaftan for walking around, this combination is both practical and stylish.
- Tankini: The tankini — a two-piece with a longer top that covers the midsection — is popular among plus size women who want more coverage than a bikini without the sensation of a one-piece.
What to Look for When Buying Plus Size Swimwear
Fabric quality and stretch: Look for nylon/lycra blends that retain their shape after swimming. Cheaper fabrics lose elasticity quickly and can become see-through when wet. A good quality swimsuit is an investment worth making.
Bust support: Ensure the swimwear you choose offers proper bust support for your size. For DD+ cups, look specifically for styles with underwire, adjustable straps, and a broader band across the back — these distribute weight more evenly and keep everything in place.
Length and rise of bottoms: Higher-rise bikini bottoms provide more coverage and support for the lower abdomen. Avoid string bikinis that cut into the skin; wider-banded styles are more comfortable and more secure for active swimming.
Colour and Pattern Tips
Bold, vibrant colours and confident prints look exceptional on curvy figures — this isn't an area where you need to stick to black or dark tones if bright colours make you feel good. Vertical stripes are elongating; horizontal stripes are more challenging at a swimwear scale, but bold enough with the right confidence. Dark colours do recede visually if that's your preference, but don't feel obliged to mute your swimwear choices.
Styling Your Swimwear
A beautiful coverup transforms your beach or pool look. A longline kaftan in a complementary print, a lightweight linen shirt, or a sarong tied at the hip are all classic options. Wide-brimmed hats, good quality sunglasses, and a canvas tote complete the look. Footwear-wise, flat sandals or espadrilles are both practical and stylish for beach settings.
Explore Fashionfitz's range of women's tops and beach-ready styles, and browse blouses and shirts for lightweight coverup options. Free UK delivery is available on qualifying orders.
